APPLICATION LETTER PART 2

Social function of application letter :

The objective of an application letter is to attract the attention of an employer. It acts as a cover letter for your resume and should provide enough personal information to convince the reader to grant you an interview.

Language feature of application letter :

- use the present tense

- use formal language or not slang

- targeted subject line, include the job title and a branding statement

- explain the obvious reason why you are writing in opening statement

- explain your accomplishments which the company may need it to hire you

- write politely, effectively, and communicative

Alright, let's now practice pronunciation by reading the following job application letter. During pronunciation practice, try to understand the content of the job application letter.

Joseph Q. Applicant

123 Main Street, Anytown, CA 12345 · 555-212-1234 ·

josephq@email.com

July 20, 2020

Jane Smith

Director, Human Resources

Fit Living

123 Business Rd.

Business City, CA 54321

Dear Ms. Smith,

I’m writing to apply for the position of Social Media Manager for Fit Living, as advertised on your website careers page. I have three years of experience as a Social Media Assistant for Young Living, and I believe I am ready to move up to the manager position.

In your job posting, you mention that you want to hire a Social Media Manager who understands Internet and social media trends. During my time at Young Living, I was given the responsibility of increasing follower numbers on Instagram. I explained to my manager that I would be happy to do so, and that I would also work hard to increase follower participation, because engagement has become an important metric.

Within six months, I increased our followers by over 50% and increased engagement by 400%. I’m very proud of that accomplishment. Currently, I’m working to build a following with the best influencers in our niche.

When I saw the job opening, I knew it was the perfect opportunity to offer you both my social media marketing skills and people skills. I’ve included my resume so you can learn more about my educational background and all of my work experience. Thank you for your time and consideration.

Please feel free to email me atjosephq@email.com or call my cell phone at 555-555-5555. I hope to hear from you soon.

Sincerely,

Joseph Q. Applicant (signature hard copy letter)

Joseph Q. Applicant

Pay attention and compare the two letters!

=> Text 1

Elizabeth Johnson

12 Jones Street, Portland, Maine

04101 555-555-5555 elizabethjohnson@email.com

August 11, 2020

Mark Smith

Manager, Human Resources

Veggies to Go 238 Maine Street

Portland, Maine 04101

=> Text 2

John Donaldson 8 Sue Circle, Smithtown, CA 08067. 909-555-5555.

john.donaldson@emailexample.com

August 14, 2020

George Gilhooley

Times Union 87 Delaware Road Hatfield, CA 08065

This information is related to:

- Full Name

- Phone Number

- Email

- Date

- Name of the hiring manager / their professional title

- Name of the company you're applying to

Take a look at the opening paragraph of the letter below !

I was so excited when my former coworker, Jay Lopez, told me about your opening for an administrative assistant in your Portland offices. A long-time Veggies to Go customer and an experienced admin, I would love to help the company achieve its mission of making healthy produce as available as takeout. It is clear that the applicant knows this information very well.

Great! You are amazingly able to find information in the opening paragraph. Now if we want to know about the qualifications, experience and education of the applicant, let's pay attention to paragraphs 2 and 3. However, there are important things that we must know, namely keywords related to someone's qualifications.

Video Material :